Tips to Increase Podcast Listeners

Podcasts are becoming more and more popular, They are useful for people who work at home, listen to music while they exercise or commute, or want to learn something new. However, if you have a podcast but no one is listening it doesn't matter how good the content is! Here are some tips that will help increase your listenership

So, to help increase your podcast listeners, below are six crucial tips that can help people find you.

  1. Create a Podcast trailer
  2. Use Call to Actions
  3. Promote your Podcast on social media
  4. Repurpose your Podcast content
  5. Podcast SEO
  6. Invite guests and star as a guest

Let's have a look at them in detail:

1. Create a Podcast trailer

The best way to get people interested in your podcast is with a trailer. Create one that will make them want you and listen, so they can see what all the fuss is about! A great place to start would be by including some clips from episodes as well as information on who's hosting or expanding upon which topic this week - keep it brief though- shorter than five seconds usually works better since most folks don't like long videos sitting atop their feeds while waiting, Keep it short – from five seconds to a minute or two.

2. Use Calls to Action

The best call to action is a simple yet strong statement at the end of every show. You can encourage listeners to review your podcast, follow you on social media or share their favorite episode with friends and family by using this CTA!

A great way for promotional purposes would be writing something funny (depending on genre), clever, or motivating so they don't miss an opportunity to learn more about what's inside those two ears!

The best way to get people talking about your podcast is with word-of-mouth referrals. A quick shout-out at the end for anyone who’s heard this episode and wants some more will work like magic! 

On another one, ask them if they can rate or review it too because that would be awesome if other listeners found out how great these shows are through others' recommendations - only use one call-to-action per show so nothing gets confused in here.

3. Promote your Podcast on social media

Just when you think that recording another awesome show could get boring, something new and creative comes up. Now’s the time to promote it everywhere! On Facebook or Instagram with some powerful quotes from your latest episode as posts alongside a link so people can listen on their favorite platform (or even subscribe). They'll love seeing behind-the-scenes photos & videos too.

Audiograms are a great way to promote your podcast and attract new listeners. If you don't know what an Audiogram is, it's short for "audiograph" which captures sounds in video form that can then be shared on social media or sent via email as attachments.

4. Creating and repurposing content

Once you've recorded your podcast, it's important to get written content for the search engine optimization of Google. That is because they find text easier than audio and will rank a website higher when there are more pages indexed with words on them instead of just streaming sound from one source without interruption like an audio file does."

If you want your podcast to be found by as many people as possible, it’s time for some content. Get a writer or an agency and have them create blog posts on the topics that keep listeners engaged through text-based material like transcripts from episodes of their show so they can rank higher in searches!

Create show notes from your transcripts. They help your audience find a specific point of interest to listen to again.

Share transcription snippets on your social media channels to attract new listeners to your website. 

Keep sharing previous episodes. Just because it’s done and dusted doesn’t mean it’s not still relevant. That one you did two years ago maybe just what someone needs to hear now.

One of the best ways to grow your mailing list for email marketing purposes is by repurposing previous episodes into downloadable content. Create infographics, checklists, and more! So what does this mean? Well, you'll need their email address first - make sure they give good value before asking, or else send them something generic like "Check out our latest blog post!"

5. Podcast SEO

In order to be found, your podcast needs SEO. Google now shows episodes of all kinds in search results and it is important that you have good quality content so people can find what they're looking for through a few clicks on their phone or computer keys!

Include keywords in episode titles to help with discoverability. Think about what people would need to search for your podcast and then use those words! Use a detailed but concise description using the most important word – you keyword - at the beginning of each listing on all apps so that they show up properly when others look

- For example, if I had an app called "Podcast Title" where my shows were titled “ interviewed by John Smith” this is how it might appear

6. Invite guests and star as a guest on other Podcasts

How do you find interesting guests for your podcast? The key to a successful show is having good content and engaging conversations. guest-building can be tough, but it's not impossible! 

It’s important that the voice of an interview comes across as professional so they will feel comfortable enough on-air or in front of our mic before knowing anything about what topic we want them to talk about more specifically (ex: “What does success look like five years from now?"). Some potential sources include LinkedIn profiles where people list past work experience; if these are available online then try reaching out via email since printouts may have disappeared over time due to access concerns.

Guests bring you to double the promotional opportunities. Your own personal social media platforms reach a wider audience, and so too will all of your marketing activities - individuals introduce themselves to their contacts for example by sharing content from other users on these same networks which are then passed onto newer audiences through influencer outreach campaigns!

Wrap Up

A really cool thing to remember is that the better your sound quality, the more likely people will stick around and recommend you. And good means using top-of-the-line equipment which Podcast Inc has 

So make sure all of our podcasts come through crystal clear this time with great clarity because we know what it takes for a podcast does not just to have any kind of reputation but one worth hearing!

Show notes and Transcript and also that applies SEO that makes you stand out. Contact us today and let's help you increase your podcast listeners